Dynamic reporting

See where every lira of your ad spend goes

Answer “How's business?” with numbers, not a feeling: sales and payment collection reports return period-over-period revenue; the dashboard shows 5 live KPIs; the Meta Ad ROI Center tracks your spend all the way to leads and revenue.

Try it free Previous-period comparison in every report
Ad ROI center · June
Spend₺48,250
Leads612
New customers87
Deals₺312,400
ROAS6.5x
CPL₺79
CPA₺555
Net ROI547%
ROAS +1.2x vs. previous period
Reporting

Starts at 2.500 ₺ / month

7-day free trial · No setup fee · Upgrade your plan any time

Merging spreadsheets by hand at the end of the month is a cost line too — nobody just invoices it.

If your time is worth ₺700 an hour: the monthly cost of your subscription equals 4 hours of work.

A report should drive a decision

Most businesses have data but no answers: they know what's in the till, but questions like “did we grow compared to last month?” and “which ad brings customers and which one is burning money?” get lost in Excel files. With ÖzgürKod, reports live inside the CRM — since sales, payment, appointment and ad data are already there, a report isn't “prepared”; it's ready at any moment.

The approach has two layers: the dashboard shows your health at a glance every morning (monthly revenue, collection rate, customer growth, appointment fill rate and task completion — with trend arrows and progress bars toward targets). Ready-made reports go deeper: you pick a date range and the system automatically compares it with the previous period of the same length — so you can see whether growth is real or seasonal.

Ready-made reports

4 reports, zero setup

Sales report

Total revenue from approved deals, day-by-day distribution and a percentage comparison with the previous period. You choose the date range; the system does the comparing.

Payment collection report

Which payments came in, and how much is still pending? Track your payment collection performance over time; it works together with the collection rate KPI on the dashboard.

Customer loyalty

Your customers fall into 4 segments: active, new this month, loyal (3+ activities) and at risk of churn (90 days quiet). Your win-back list builds itself.

Cross-sell report

Shows you customers who buy from more than one category: the opportunity to sell a second service to single-service customers is right in front of you, in numbers.

Meta ad ROI center

See what the ad dashboard can't

Meta shows you clicks; it can't show you what lands in your till. ÖzgürKod matches your ad spend to the lead → customer → deal chain in the CRM:

  • 8 KPIs on one screen: Spend, Leads, New customers, Deal value, ROAS, CPL, CPA, Net ROI
  • Campaign breakdown: which campaign, which ad set, which ad — tracked all the way to the lead
  • Ad type filters: Lead Form, WhatsApp click, Instagram/Messenger message ads, web traffic
  • LTV ROAS: compare the customer's 12-month payment total with spend, not just the first sale
  • Period comparison: compare with the previous period with a single toggle
Campaign: Summer sale
₺14,200spend
196 leads · 31 customers · ROAS 7.1x
Campaign: Brand awareness
₺9,800spend
84 leads · 6 customers · ROAS 1.9x
Shift budget to the winning campaign — with data.

Dashboard: get a handle on your day in 10 seconds

The moment you open the panel, 5 live KPIs, trend arrows and progress bars toward your goals greet you.

Revenue & payment collection

Monthly revenue and collection rate, along with expected revenue. The bar shows where you stand against your target.

Customers & appointments

Customer growth and appointment occupancy rate — growth and capacity at a glance.

Task completion

How much of the work does the team finish on time? The pulse of your operational health.

Frequently asked questions

Frequently asked questions

How is ad data connected?

You connect your Meta ad account; the system regularly syncs spend and lead data broken down by campaign/ad set/ad and matches it with customer and deal records in the CRM.

What is the difference between ROAS and net ROI?

ROAS is the ratio of the deal amount to spend (e.g. 6.5x). Net ROI is the net return percentage after subtracting spend. If LTV ROAS is on, the calculation uses the customer's 12-month payment total rather than the first sale.

Are reports real time?

Sales, payment collection and engagement reports are calculated instantly from CRM data. Ad data comes from Meta via periodic sync; while the screen is open, active campaign cards refresh themselves regularly.

Can I see performance by sales rep?

Yes. The ready-made “Sales rep performance” template in the AI Assistant gives you the team breakdown; the dashboard's task completion KPI also tracks team operations.

Base your decisions on data

Connect your ad account and fill in your first ROI report within minutes.

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