Care & HR

Medicircle: trust and the right match in elderly care

How did they raise the bar in elderly care with smart matching algorithms and digital process management?

About the client

Company: Medicircle

Industry: Care and consulting services

Location: Istanbul, Türkiye


Solutions used

  • Caregiver matching algorithm
  • Staff management
  • Customer management system (CRM)

“Thanks to the system we built with ÖzgürKod, we can manage our consulting, planning, coordination and follow-up processes with more control and as a whole. The system grows with our needs, so we can keep growing without compromising on service quality.”

Burç Özergül Founder
Medicircle care services

Challenges

Elderly care is one of the fields where trust and compatibility matter most. Medicircle wanted to overcome the challenges families worry about most: “finding a trustworthy caregiver” and “the compatibility between the elderly person and the caregiver.” Matching done through manual processes took time and did not always produce the desired result. Tracking and managing contracts and paperwork also created an operational burden.

The solution: smart matching and integrated management

ÖzgürKod built a comprehensive platform for Medicircle that both automates operational processes and improves service quality.

1. Smart caregiver matching system

The algorithm analyzes the senior's health, personal habits and expectations alongside the caregiver's qualifications, experience and personality. This way, it finds not just a “caregiver,” but the “right companion” to touch the senior's life.

2. Digital process management

Medicircle's placement and employment processes had to be complete and traceable. The system digitalized all hiring, contract and notification processes, ensuring they run quickly and without errors.

3. Reliable database and CRM

Caregivers' past experience, references and certificates are kept in a detailed database. Feedback from families is logged in the system, running a continuous quality control mechanism.

Results

95% Customer satisfaction
2x Faster placement
500+ Happy families

Thanks to this digital infrastructure built with ÖzgürKod, Medicircle became a brand synonymous with “trust” and “quality” in its industry. The right matchmaking both improved seniors' quality of life and raised caregivers' job satisfaction.

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