Dermatology clinic CRM: from the first DM to the follow-up session every patient in one panel

It brings order to the communication traffic around the visit, not to the visit itself. Treatment and price questions from Instagram, appointment requests on WhatsApp and web form submissions are all collected in a unified inbox; each patient is tagged by the area they are interested in, such as acne, pigmentation or hair. Follow-up appointments, session packages and payments are tracked on the patient card. ÖzgürKod is not a hospital automation or medical records system; it does not touch prescriptions or test results. It manages the clinic's communication and follow-up layer.

No. ÖzgürKod does not send scheduled messages on its own — let's be honest about that. Here is how it works: patients due for a follow-up are listed in the panel, and you send the notification with one click using a Meta-approved WhatsApp template. For a group of patients who are all due around the same time, you reach them in bulk with the campaigns module; the duplicate-send guard prevents double messages to the same person. In healthcare communication, control over when and to whom a message goes always stays with your clinic.

DMs and post comments land in the same panel as WhatsApp messages; whoever on the team is available takes them over through round-robin assignment. Quick reply templates cover the common questions about prices, address and procedures; outside office hours, the chatbot you built with the visual flow builder sends the first reply and shares the consultation booking link. With comment automation, Instagram and Facebook comments get the reply you define. AI classifies price inquiries and urgent messages and surfaces them, so no request gets lost in the stream.

Communication data is sensitive in healthcare too, so permissions and logging are built in from the start. With role-based permissions, each assistant and doctor sees only the messages of patients they are authorized for; who accessed which record and when is logged. Because conversations are kept in the clinic's panel rather than on personal phones, patient communication history does not leave with staff when someone does. You do not need to move medical data such as diagnoses and test results into this system; ÖzgürKod is the administrative communication layer.

You add tags such as acne, pigmentation, hair loss and laser hair removal to each patient card; with the segment filter you see any group in a single list. This distinction directly affects the quality of your announcements: in winter, you send pigmentation and laser information only to the relevant segment, and hair mesotherapy announcements only to patients tagged for hair. In the campaigns module you target by tag, source and last contact date, and send safely with rate control and duplicate prevention. A patient who does not receive irrelevant messages keeps trusting the clinic.

Yes. You define packages in the product and service catalog; a package that is sold is linked to the patient card, and as each completed session is logged, the remaining session count is clearly visible. On the payment side there are partial and installment records, due date tracking and receipt logging; AI detects the receipt image a patient sends on WhatsApp and records it. Let's be clear about one thing too: ÖzgürKod does not take online payments and does not send payment links; it lets you track the record and due date of every payment collection.

In practice they describe the same need. Businesses usually search for "Dermatology clinic software", "Dermatology clinic software", "Dermatology clinic appointment software“ or “customer management software”; “CRM” is this solution is the international name. ÖzgürKod delivers all of these names on one platform: patient communication, appointments, quotes and orders, payment collection and reporting are all in one place. So whatever term you search with, the solution you reach is the same; you don’t need to set up separate software.