Florist CRM: from incoming order to delivery every bouquet in one panel
Florist software, program and CRM on one platform: Florist job tracking software, customer management software and sales automation with WhatsApp.
Orders arriving every minute on Valentine's Day, photos sent with "make it exactly like this bouquet," deliveries to dozens of different addresses — all on the same screen. Manage the busy day by WhatsApp order tracking, delivery tasks with addresses, and corporate office flower clients in the panel, not on paper slips.
Which CRM software should be used for Florist? ÖzgürKod is a CRM for Florist businesses: Special-occasion order surges, delivery tasks with addresses, photo orders via WhatsApp, and corporate office flower clients — all in one panel. Setup takes minutes; try it free for 7 days.
Familiar scenes on the morning of a special occasion
The art of making a bouquet is yours; what gets lost is tracking who wants what, where, and at what time.
Special-occasion orders become impossible to keep up with
On Valentine's Day and Mother's Day, orders arrive every minute; WhatsApp, Instagram, and the phone ring at the same time. Everyone knows that busy morning: an order written on a paper slip gets lost, and someone calls asking "where's mine?"
Deliveries with addresses get mixed up
Dozens of bouquets, dozens of different addresses, each with its own delivery time; which courier is going where and which order has been delivered is unclear. A single bouquet sent to the wrong address or arriving late ruins the special occasion.
Photo orders get lost in the messages
A customer sends a photo saying "I want the same as this," writes the card note in a separate message, and gives the address in a third message. By the time the order is placed, you are scrolling back through hundreds of messages to find which conversation the photo was in.
Card notes and details get lost
The note that goes on the bouquet, the sender's request to stay anonymous, the person to call on delivery — small but critical details are scattered across slips. Mistakes like the wrong card or revealing a name that was meant to stay private can't be undone.
Corporate office customers aren't tracked
There are office buildings that order office flowers every week and companies that order for openings and ceremonies, but who buys how often isn't tracked systematically. When you don't build a relationship with a regular customer, a competing florist steps in.
Payments and balances get mixed up
Was the deposit received, how much is the corporate customer's end-of-month balance, has the transfer receipt come in? When payment collection for dozens of orders gets scattered during a busy holiday, unpaid orders are only noticed later.
What does ÖzgürKod do for florists?
It brings order taking, addressed delivery and corporate customer tracking together in one flow; busy holidays are managed with a plan.
The customer journey from first message to delivery
- Save every order that comes from WhatsApp, Instagram DM and web forms to the customer card with a source tag; the bouquet photo, card note and address the customer sends all collect in one card, and AI classifies order messages
- Log every order in the order record: bouquet contents, card note, delivery address and time in one place, so a "same as this" photo doesn't get lost in the conversation
- Manage addressed deliveries on the task board: make every delivery a task, check off address and time on the checklist, and keep the courier in charge and the delivery status tracked with deadline reminders
- Before a holiday, take pre-orders with a chatbot outside business hours; ask for bouquet type, delivery date and address so you start the busy morning prepared, and give pricing and delivery information in seconds with quick reply templates
- Segment corporate customers who order office flowers every week; keep the payment plan with installment records, let AI detect the receipt the customer sends, and show the end-of-month balance on the card
- Segment customers who ordered last year for Valentine's Day and Mother's Day; send campaign announcements with a Meta-approved template as the holiday approaches, and make sure no one gets a duplicate message thanks to duplicate prevention
An order from WhatsApp, Instagram DM or a web form becomes a customer card with a source tag; the bouquet photo, card note and address collect on the same card.
Bouquet type, delivery date and time are logged in the order record; before a holiday, the chatbot takes pre-orders outside business hours, and pricing goes out in seconds with a template.
For orders that need one, the deposit goes into an installment payment record; AI detects the receipt the customer sends, and the corporate customer's end-of-month balance shows on the card.
The bouquet is prepared based on the photo and note on the order card; the card note and the sender's privacy request are visible at a glance, so the risk of a wrong note is gone.
Every order becomes a delivery task; address and time are listed on the checklist, a courier is assigned, and the holiday route is clear on the board.
Delivery tasks are worked through hour by hour; delivered orders are marked, and a "where's mine" question gets an instant answer from the card.
The customer is tagged; they stay in the segment for regular office flower and holiday orders, and at the next holiday the campaign template goes out to this segment.
Not from a personal phone, but from the business line
Don't let Customer messages get lost on employees' phones; the line belongs to the business, the history belongs to the CRM.
In minutes with a QR code, or with the official WhatsApp Cloud API. You can keep using the WhatsApp Business app on your phone and connect the same number to the CRM at the same time (coexistence).
The chatbot answers common questions and collects customer information; a member of your team takes over the conversation whenever you want.
Send an announcement or reminder to the customer group you choose with a Meta-approved template; see how many people it reached and how many read it.
Auto-reply to a “price?” comment on your post and send the details by DM; the person who commented also lands in the inbox.
Don't track everything yourself; let it tell you what matters
It reads messages, surfaces who is waiting for a reply and what's at risk, and starts your day with a summary.
Know who to get back to first
- Message analysis: urgency, satisfaction, buying intent and risk; complaints and urgent requests are separated.
- Awaiting reply: unanswered conversations and messages requesting an appointment in one list.
- Today's tasks: a short morning summary showing who you need to follow up with that day.
- Ask a question: type questions like “How many new customer came in this month?” and get answers from your data.
AI features run on accounts with AI analysis turned on; when it's off, messages, appointments and follow-ups run on rules.
Messages, quote, payment collection and your team — in one account
When a customer writes, their history, open quote and balance are on the same card. You don't need to make your team install a second app.
Customer cardMessages, appointments, quotes, payments and notes on one card; even if the team member changes, the history stays with the business.
Team and permissionsAssign records to team members; if you want, each person sees only their own customers.
Track it from ad to customerLeads from Meta ad forms land in the record together with their source.
Full power on your phoneThe panel is mobile-friendly; reply to a message, reschedule an appointment, add a note from your phone.
The tools you need in one place
Click any one to explore it in detail.
Unified inbox
WhatsApp, Instagram DMs and comments, Messenger, Telegram, TikTok and web chat on one screen.
Appointments and reminders
An online booking page, WhatsApp reminders, and a calendar that updates with “Coming / Cancel / Another time” replies.
Lead Pool and sales process
Track leads by temperature and stage, so you never miss a record whose follow-up date has passed.
Quotes and deals
Prepare an itemized quote in minutes, send it as a PDF, and track its status.
Payments and payment collection
Deposit, partial payment and balance; see who owes how much on their card.
Team task tracking
Assign work to a person, slot it into their free time, and catch overdue work with a notification.
Chatbot
24/7 answers to common questions, information collection and handover to your team.
WhatsApp campaigns
Bulk messages to the group you choose with an approved template; delivered and read tracking.
Metrics and reports
New leads, response times, won and lost records on a single dashboard.
Product and service catalog
Enter your services and prices once; use them in quotes and in chat.
Wherever your Customer write from
Messages from every channel land in the same inbox; the conversation is assigned to one of your team members and merges into the customer card.
- WhatsAppCloud API or QR
- InstagramDMs and comments
- MessengerYour Facebook page
- TelegramYour Telegram bot
- TikTokDM
- Web chatThe widget on your site
- Meta ad formsWith the ad source
Connect Telegram with your own bot token, Instagram and Messenger with your Meta account, and WhatsApp with a QR code or via the Cloud API. Unified inbox →
What should you look for when choosing a CRM for Florist?
Before you decide, evaluate your candidates against these 5 criteria.
5 criteria
- A module ready for your industry. Instead of adapting a generic CRM for months Florist choose a system that is ready on day one for your workflow (record fields, tags, reminder templates).
- WhatsApp and Instagram integration. In Turkey customer most communication comes through WhatsApp and Instagram; a CRM that does not offer a unified inbox through the official API leaves half the work outside.
- Automatic reminders and follow-up. Appointment, payment and repeat reminders should live in the system, not in memory; every missed reminder is lost revenue.
- Turkish-language support and TL pricing. Dollar-based foreign tools carry exchange rate risk and an English-only support barrier; TL pricing and Turkish-language setup support make total cost predictable.
- Free trial and cancellation without commitment. Try it with your own data before you decide: choose a solution that requires no credit card, offers at least a 7-day free trial and can be canceled whenever you want.
Florist program, software or CRM?
Most business owners search for the solution they need as “Florist program,” “Florist software,” “Florist job tracking software” or “Florist customer management software.” “CRM” is the international name for this solution, and the need is the same: keep customer information in one place, never miss a request, and bring order to your work.
As a Florist automation, ÖzgürKod gathers customer messages from WhatsApp, Instagram and the web in one panel and handles quote and payment collection tracking on the same screen. We also cover industry-independent selection criteria in our CRM software selection guide.
Method comparison for Florist
Notebook/Excel, a general-purpose CRM and ÖzgürKod side by side.
| Criteria | Notebook / Excel | General (foreign) CRM | ÖzgürKod |
|---|---|---|---|
| Mesajlar | Scattered across phones | Mostly an extra module or extra fee | WhatsApp, Instagram and web in one inbox |
| Reminders and follow-up | Left to memory | Needs setup and integration | Follow-up date, notification and tasks ready |
| Customer history | Between notebook, phone and email | Yes, with generic fields | On one card: messages, quote, payments, notes |
| Teamwork | It’s unclear who is handling what | Extra cost per user | Assignment, tasks and record-based permissions |
| Language and pricing | — | Usually $ pricing, English support | TL pricing, local support in Turkish |
| Starter | Invisible cost in time | Long setup, exchange rate risk | 7-day free trial |
Starts at 2.500 ₺ / month
7-day free trial · No setup fee · Upgrade your plan any time
Every message answered late is an opportunity handed to a competitor.
If your average sale is ₺4,000: the monthly cost of your subscription is not even a single sale.
Frequently asked questions
Have another question? Write to us and we’ll look at your workflow together.
What does a CRM do for a florist?
In floristry, the work comes down to minutes on holidays: you need to track who wants which bouquet, where, and at what time, without mistakes. A CRM brings this together on a single panel. Orders from WhatsApp and Instagram collect in the inbox; each order's photo, card note, address, delivery time and payment stay on its own card. Deliveries are tracked as tasks. When dozens of orders run in parallel on Valentine's Day or Mother's Day, none of them get lost on a paper slip, and the answer to "where's mine" comes from a single screen.
How do I track addressed deliveries?
Each order's delivery opens as a card on the task board; the delivery address, time and contact person become checklist items, and a courier owner is assigned. You mark the order as delivered, and the board shows at a glance which deliveries are done and which are on the way. A due date notification reminds you of upcoming delivery times. On the morning of a special day, when dozens of addresses blur together, you see from the board — not from phone calls — which courier is going where and what has been delivered.
How do I organize orders that arrive as photos on WhatsApp?
When a customer sends a photo saying "I want the same as this," you save the photo, the card note and the address to the same customer card and order record. Bouquet contents, delivery date and time, and special requests all come together in one place. When it's time to prepare the order, you don't scroll back through hundreds of messages to find the photo; you look at the card. The card note and the sender's request to stay anonymous also appear on the same screen, so irreversible mistakes like delivering the wrong card or revealing a name are prevented.
How do I manage corporate office flower customers?
You keep plazas and companies that order flowers regularly in a segment; their past orders, preferred arrangement and payment plan are stored on the card. You track the end-of-month balance in the installment payment record and detect the receipts they send with AI. You send offers or announcements to this segment yourself using a Meta-approved template. This keeps you connected with regular customers, so you — not a competing florist — reach out at the right time.
Are automatic reminders sent to customers before special days?
No. To be clear, ÖzgürKod does not send scheduled messages on its own. What it does is this: it keeps customers who ordered last Valentine's Day or Mother's Day in a segment; as the special day approaches, you send the campaign announcement to this segment with a Meta-approved template in one click. Duplicate-send protection prevents the same person from getting two messages. The timing and content of the message stay under your control; the system never sends messages behind your back.
Can a chatbot handle order intake on busy days?
Yes, at the pre-order level. Outside business hours or during peak times, the chatbot gives the first reply 24/7; it asks for the bouquet type, delivery date and address, opens an order pre-registration and hands the conversation over to you when needed. Quick reply templates send price and delivery information in seconds. However, preparing the bouquet, final approval and the delivery plan stay with you; the chatbot does not close the sale — it just means you start a busy morning with a ready, complete order list.
Florist software and CRM the same thing? Which one is ÖzgürKod?
In practice they describe the same need. Businesses usually search for "Florist software", "Florist software", "Florist job tracking software“ or “customer management software”; “CRM” is this solution is the international name. ÖzgürKod delivers all of these names on one platform: customer communication, appointments, quotes and orders, payment collection and reporting are all in one place. So whatever term you search with, the solution you reach is the same; you don’t need to set up separate software.
Solutions for similar businesses
Don't manage the next special day with paper receipts
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