Mobile app development CRM: from brief to launch milestone by milestone
Mobile app development software, program and CRM on one platform: Mobile app development job tracking software, customer management software and sales automation with WhatsApp.
The process starts with “We have an app idea,” and it wears you down: vague briefs, endless revisions and milestone payments that slip through the cracks. Record the brief, send the quote with a milestone plan in a Gantt chart, and manage revisions on the task card; on overseas projects, work in USD.
Which CRM software should be used for Mobile app development? ÖzgürKod is a CRM for Mobile app development businesses: Brief-to-quote-to-milestone Gantt flow, revision management, maintenance contracts and USD quotes; your app projects in one panel. Setup takes minutes; try it free for 7 days.
The familiar challenges of app developers
The code side is under control; the client side is full of vague briefs, endless revisions and payments that drag on.
Brief up in the air, scope disputed
The idea described as “like Uber, but different” stays verbal; the screen list and feature scope never get written down. At delivery you hear “this isn’t what we asked for” — and since there is no written record to show that you were right, the difference gets done for free.
Milestone payments dragging
Thirty percent on design approval, thirty percent at beta... The plan looks good; but which phase was delivered, which payment was received, who still owes what — nobody is watching the spreadsheet. The project ends, payment collection drags on for months.
The “small change” never ends
A request that starts with a button color stretches into a flow change. Which revision round you're on, what's in scope and what's an extra charge — none of it is recorded; the developer quietly burns out, and project profitability evaporates in revisions.
Post-launch support is assumed to be free
The app is live; with OS updates and store policies, maintenance needs never end. There's no maintenance contract, or its due date isn't tracked; the client expects every update free as “a small thing.”
Currency and language barriers with overseas clients
A USD quote for the client in the US, English correspondence with the one in Germany; exchange rate, balance and messaging live in three separate places. Messages that arrive overnight because of the time difference wait until morning; receivables run on a spreadsheet, contracts on email, the relationship on memory.
Idea-stage leads take months to mature
The entrepreneur asking about pricing today comes back six months later after raising funding — if anyone remembers. When idea-stage conversations aren't recorded, another studio closes the lead while it matures.
What does ÖzgürKod do for mobile app studios?
It records the client side of the project, from the brief to post-launch maintenance.
The project journey from idea to post-launch maintenance
- Collect project requests from web forms, Meta Lead Forms and DMs in a single inbox; let AI tag the ones asking about pricing, and let idea-stage leads mature in the pipeline with a warmth tag
- Hold the brief meeting with online appointment scheduling and in-app video; let AI extract a summary, intent and estimated value from the conversation, and log the screen list on what is written on the card
- Prepare the quote as a PDF with milestone line items and present the timeline with a Gantt chart; choose TRY, USD, EUR or GBP, and track the Revised → Approved flow in the panel
- Track milestone payments with split records: which phase was delivered, which collection is pending; list overdue ones in the report, and let AI detect the payment receipt
- Turn revision requests from the inbox into task cards; keep the round count and scope note on the card, and track delivery with checklists and due-date notifications
- Add post-launch maintenance contract due dates to payment tracking; write to overseas clients in their own language with multilingual support, and use templates in 8 languages
A request that comes in through a web form, a DM or a word-of-mouth referral becomes a card with a source tag; idea-stage leads are not put on hold but tracked for maturity with a warmth tag.
The meeting is scheduled with an online appointment and, if you prefer, held over in-app video; AI extracts a summary, intent and estimated value, and the screen and feature list are added to the card.
Phases are turned into milestone line items on a PDF quote and the timeline is presented with a Gantt chart; you pick the currency, and revision rounds are recorded in the status flow.
Sprint work moves forward as cards on the task board; design files and build notes are added to the cards, and due-date notifications keep your delivery promise.
A revision list from the client turns from an inbox item into a task card; the round count and scope note are written on the card, so the “this is extra work” conversation has a document behind it.
Store release steps are closed out with a checklist; the remaining balance is tracked in the installment payment record, and the delivery notice is sent from a template.
Maintenance contract due dates sit in payment tracking; update requests become tasks, and the cross-sell report shows new module and version opportunities.
Not from a personal phone, but from the business line
Don't let Customer messages get lost on employees' phones; the line belongs to the business, the history belongs to the CRM.
In minutes with a QR code, or with the official WhatsApp Cloud API. You can keep using the WhatsApp Business app on your phone and connect the same number to the CRM at the same time (coexistence).
The chatbot answers common questions and collects customer information; a member of your team takes over the conversation whenever you want.
Send an announcement or reminder to the customer group you choose with a Meta-approved template; see how many people it reached and how many read it.
Auto-reply to a “price?” comment on your post and send the details by DM; the person who commented also lands in the inbox.
Don't track everything yourself; let it tell you what matters
It reads messages, surfaces who is waiting for a reply and what's at risk, and starts your day with a summary.
Know who to get back to first
- Message analysis: urgency, satisfaction, buying intent and risk; complaints and urgent requests are separated.
- Awaiting reply: unanswered conversations and messages requesting an appointment in one list.
- Today's tasks: a short morning summary showing who you need to follow up with that day.
- Ask a question: type questions like “How many new customer came in this month?” and get answers from your data.
AI features run on accounts with AI analysis turned on; when it's off, messages, appointments and follow-ups run on rules.
Messages, quote, payment collection and your team — in one account
When a customer writes, their history, open quote and balance are on the same card. You don't need to make your team install a second app.
Customer cardMessages, appointments, quotes, payments and notes on one card; even if the team member changes, the history stays with the business.
Team and permissionsAssign records to team members; if you want, each person sees only their own customers.
Track it from ad to customerLeads from Meta ad forms land in the record together with their source.
Full power on your phoneThe panel is mobile-friendly; reply to a message, reschedule an appointment, add a note from your phone.
The tools you need in one place
Click any one to explore it in detail.
Unified inbox
WhatsApp, Instagram DMs and comments, Messenger, Telegram, TikTok and web chat on one screen.
Appointments and reminders
An online booking page, WhatsApp reminders, and a calendar that updates with “Coming / Cancel / Another time” replies.
Lead Pool and sales process
Track leads by temperature and stage, so you never miss a record whose follow-up date has passed.
Quotes and deals
Prepare an itemized quote in minutes, send it as a PDF, and track its status.
Payments and payment collection
Deposit, partial payment and balance; see who owes how much on their card.
Team task tracking
Assign work to a person, slot it into their free time, and catch overdue work with a notification.
Chatbot
24/7 answers to common questions, information collection and handover to your team.
WhatsApp campaigns
Bulk messages to the group you choose with an approved template; delivered and read tracking.
Metrics and reports
New leads, response times, won and lost records on a single dashboard.
Product and service catalog
Enter your services and prices once; use them in quotes and in chat.
Wherever your Customer write from
Messages from every channel land in the same inbox; the conversation is assigned to one of your team members and merges into the customer card.
- WhatsAppCloud API or QR
- InstagramDMs and comments
- MessengerYour Facebook page
- TelegramYour Telegram bot
- TikTokDM
- Web chatThe widget on your site
- Meta ad formsWith the ad source
Connect Telegram with your own bot token, Instagram and Messenger with your Meta account, and WhatsApp with a QR code or via the Cloud API. Unified inbox →
What should you look for when choosing a CRM for Mobile app development?
Before you decide, evaluate your candidates against these 5 criteria.
5 criteria
- A module ready for your industry. Instead of adapting a generic CRM for months Mobile app development choose a system that is ready on day one for your workflow (record fields, tags, reminder templates).
- WhatsApp and Instagram integration. In Turkey customer most communication comes through WhatsApp and Instagram; a CRM that does not offer a unified inbox through the official API leaves half the work outside.
- Automatic reminders and follow-up. Appointment, payment and repeat reminders should live in the system, not in memory; every missed reminder is lost revenue.
- Turkish-language support and TL pricing. Dollar-based foreign tools carry exchange rate risk and an English-only support barrier; TL pricing and Turkish-language setup support make total cost predictable.
- Free trial and cancellation without commitment. Try it with your own data before you decide: choose a solution that requires no credit card, offers at least a 7-day free trial and can be canceled whenever you want.
Mobile app development program, software or CRM?
Most business owners search for the solution they need as “Mobile app development program,” “Mobile app development software,” “Mobile app development job tracking software” or “Mobile app development customer management software.” “CRM” is the international name for this solution, and the need is the same: keep customer information in one place, never miss a request, and bring order to your work.
As a Mobile app development automation, ÖzgürKod gathers customer messages from WhatsApp, Instagram and the web in one panel and handles quote and payment collection tracking on the same screen. We also cover industry-independent selection criteria in our CRM software selection guide.
Method comparison for Mobile app development
Notebook/Excel, a general-purpose CRM and ÖzgürKod side by side.
| Criteria | Notebook / Excel | General (foreign) CRM | ÖzgürKod |
|---|---|---|---|
| Mesajlar | Scattered across phones | Mostly an extra module or extra fee | WhatsApp, Instagram and web in one inbox |
| Reminders and follow-up | Left to memory | Needs setup and integration | Follow-up date, notification and tasks ready |
| Customer history | Between notebook, phone and email | Yes, with generic fields | On one card: messages, quote, payments, notes |
| Teamwork | It’s unclear who is handling what | Extra cost per user | Assignment, tasks and record-based permissions |
| Language and pricing | — | Usually $ pricing, English support | TL pricing, local support in Turkish |
| Starter | Invisible cost in time | Long setup, exchange rate risk | 7-day free trial |
Starts at 2.500 ₺ / month
7-day free trial · No setup fee · Upgrade your plan any time
Every message answered late is an opportunity handed to a competitor.
If your average sale is ₺4,000: the monthly cost of your subscription is not even a single sale.
Frequently asked questions
Have another question? Write to us and we’ll look at your workflow together.
What does a CRM do for mobile app development?
It keeps the client side of the project on record. Incoming requests are gathered in one inbox, and the brief summary and screen list stay written on the card; the quote goes out with milestone line items and a Gantt plan. Revision requests turn into task cards, and it is always clear which round you are on. Milestone payments and maintenance contract due dates are tracked in the payment collection report. The code is your business; records manage the scope, payment and communication disputes.
How do I track milestone-based payments?
Every phase in the quote becomes a payment item: design approval, beta delivery, release. Payments are processed with the installment payment record; you can see on the client card which milestone has been paid and which is waiting on its due date. Overdue items are listed in the payment collection report; you send the reminder with a Meta-approved template in one click. AI detects the bank transfer receipt the client sends, and it is recorded with your approval. For USD or EUR projects, tracking runs in the same currency.
How do I manage revision requests?
Every incoming revision request is turned from the inbox into a task card; the request text, screenshots and scope note stay on the card. You count which round you are on from the cards and compare it with the revision right in the contract. An honest note: the system does not limit the number of revisions on its own or calculate an extra fee automatically; the limit is in your contract. What ÖzgürKod adds is that you enter the “which change is this?” conversation with a written record.
Does it support working with international clients?
Yes, in two ways. On the finance side, quotes are prepared in TL, USD, EUR or GBP; milestone payments are tracked in installments in the same currency, and receivables are gathered in the report. On the communication side, multilingual support works: the message your client writes is translated automatically, and you keep your quick reply templates in 8 languages. Because of time zones, the chatbot gives the first reply to messages that arrive at night, and in the morning the conversation is in front of you with a temperature label. The whole history builds up on a single card.
Does it also manage App Store and Google Play processes?
No. ÖzgürKod has no integration with the store consoles, so you track release and review status in the store itself. Process tracking does run in the panel, though: you set up the release steps as a task card with a checklist — screenshots ready, description text entered, build uploaded, and so on. If the store rejects the app, the client’s “when will the app be live” messages sit in one inbox; you send the update from a template and assign the fix as a card.
Are maintenance contract payments reminded automatically?
No. No message is sent to the client on its own; control stays with you. Here is what happens: the due date of the monthly or annual maintenance fee is entered into payment tracking; contracts nearing or past their due date are listed in the report, and you see an alert in the panel. You send the reminder with a Meta-approved WhatsApp template in one click. There is no online payment feature; tracking is kept complete with the installment payment record and AI receipt detection. That way the work after release is not left without a contract or without follow-up.
Mobile app development software and CRM the same thing? Which one is ÖzgürKod?
In practice they describe the same need. Businesses usually search for "Mobile app development software", "Mobile app development software", "Mobile app development job tracking software“ or “customer management software”; “CRM” is this solution is the international name. ÖzgürKod delivers all of these names on one platform: customer communication, appointments, quotes and orders, payment collection and reporting are all in one place. So whatever term you search with, the solution you reach is the same; you don’t need to set up separate software.
Solutions for similar businesses
Set up a process on record from brief to release
7 days free, no card details required. On day one, connect your channels and move open projects into the panel with a milestone plan; put payment and revision discussions on record.