Salesforce is an excellent enterprise platform, but for most Turkish small and mid-sized businesses it is more than they need. Dollar-based user licenses, setup that requires a consultant and limited local support in Turkish push small and mid-sized teams to look elsewhere. On this page we have put the two products side by side, honestly.
No software fits every business. Here’s a realistic framework to make your decision easier:
The criteria were chosen from the topics small and medium-sized businesses in Turkey ask about most often.
| Criteria | ÖzgürKod | Salesforce |
|---|---|---|
| Target audience | Small and mid-sized teams in Turkey | Global enterprise organizations |
| Pricing model | TL-based plans (Starter → Professional); no per-module extra fees | Monthly per-user USD license; tiered by product family |
| WhatsApp integration | Built in: official Cloud API and multiple numbers via QR, bulk campaigns, chatbot | Through add-on products/third-party solutions; separate setup and cost |
| Instagram & TikTok & Telegram | Built-in unified inbox (DMs + comments) | Requires third-party connectors |
| Turkish interface & support | Fully Turkish; local support team | Interface localization and local support are limited |
| Kurulum | Set it up yourself or with team support; data migration help included | Usually a certified partner/consultant project |
| AI | Turkish conversation analysis: summary, sentiment, intent, suggested reply; reports in natural language | Einstein AI — powerful, but only in upper tiers and English-focused |
| Industry adaptation | Ready-made scenario guides and adaptable modules for 260+ industries | Industry clouds (Financial, Health, etc.) — with enterprise pricing |
| Depth of customization | Modular structure; flexibility at field/stage/tag level | Nearly unlimited (Apex, AppExchange) — requires a developer |
| Deneme | 7-day free trial, no credit card required | Free trial periods vary by product |
You can calculate how pricing models (per-user USD licenses vs. flat TL packages) affect the 3-year total cost with your own team size in our CRM pricing guide. To decide which CRM software suits you, you can use our 12-point selection checklist.
Not marketing copy, but the capabilities the product has today:
Not an add-on but a core feature: official Cloud API and multiple numbers via QR, bulk campaigns with Meta-approved templates, a 24/7 chatbot, and all conversations logged on the customer card.
Your budget stays steady through exchange-rate swings. Plan-based pricing; no per-module extra fees. You start with a 7-day free trial, no credit card required.
AI reads Turkish conversations: it generates summaries, sentiment, intent and suggested replies, and answers questions like “how many hot leads came in this month?” in natural language.
Your support ticket doesn’t land in a queue across the ocean. A Turkish-speaking team; one-on-one help with setup, data migration and training.
CRM + appointment scheduling + PDF quotes + payment collection tracking + task board + stock catalog + reports in one product. One dashboard instead of three separate subscriptions.
Your Meta and Google ad spend sits next to leads, customers and revenue: you see on the dashboard which campaign actually pays off.
You export your customer list and open items from your current system (CSV/Excel); together we clarify which fields will be migrated.
Your customer records, tags and pipeline stages are transferred into the ÖzgürKod structure with our team’s support; you test with your real data during the trial period.
Your WhatsApp, Instagram and other channels are connected, and your team receives usage training. For questions, you can reach our support team on weekdays between 09:00 and 18:00.
Yes. You export your customer, company and opportunity records from Salesforce as CSV/Excel; our team does the field mapping and import together with you. Your tags and sales stages are adapted to the pipeline structure in ÖzgürKod. We recommend testing with your real data during the trial period, so you don’t have to decide before seeing that the migration works well.
No; that’s the honest answer. Enterprise setups with thousands of users, deep Apex customizations and global multi-organization scenarios are Salesforce’s territory. ÖzgürKod’s territory is the reality of small and midsize businesses in Turkey: WhatsApp/Instagram traffic, a Turkish-speaking team, fast setup and a TL budget. Many small and midsize businesses use a small fraction of Salesforce’s capacity and pay for all of it — that’s usually the real reason they look for an alternative.
Giving a specific figure would be misleading, because Salesforce pricing varies by product family, tier and number of users; you should check its official site for current figures. The structural difference is this: Salesforce requires a monthly per-user USD license plus, usually, consulting costs; ÖzgürKod works with TL-based plan pricing and charges no per-module extra fees. No exchange-rate risk and no hidden costs is usually what decides it for a small or midsize business budget.
In Salesforce, WhatsApp is usually set up through an add-on product or a third-party integration and requires separate cost and setup. In ÖzgürKod, WhatsApp is a core feature: official Cloud API connection, multiple numbers via QR, segment-targeted bulk campaigns with Meta-approved templates, duplicate-send prevention, a 24/7 chatbot, and conversations automatically logged on the customer card. For a business whose customers message on WhatsApp, that difference is the daily operation itself.
In a typical transition, the two systems run in parallel for a short time: your channels are connected to ÖzgürKod and data is transferred while your current system stays up. Team training usually takes a single session; because the interface is in Turkish, onboarding is fast. Data migration and setup support are included in the plan — so you pay no separate consulting fee. During the trial, the smoothest path is to start with a small pilot team and then move the whole team over.
Let's be transparent: multinational sales organizations, complex approval chains and enterprise scenarios that require custom development are not our target. ÖzgürKod alone is also not enough for needs such as issuing e-Invoices (e-Fatura) or running a call center infrastructure; we are the customer communication, sales and operations tracking layer. If your need is in this layer, the healthiest decision is to test it with your own data during the 7-day trial.
7 days free, no card details required. Our team supports you with setup and data migration.
This comparison is based on publicly available information as of June 2026 and ÖzgürKod’s current feature set. Salesforce is a trademark owned by its respective owner; check the vendor’s official website for current features and pricing. If you spot an error, let us know and we’ll fix it.