For skin care centers and beauty experts

CRM for skin care centers: from the analysis appointment to the last session every client in one panel

Skin care centers software, program and CRM on one platform: Skin care centers appointment software, customer management software and sales automation with WhatsApp.

A DM asking the Hydrafacial price, a "how many sessions do I have left" message, a reorder for a serum that ran out... You can't look at your phone while in the treatment room; let the chatbot give the first answer, automation reply to comments, and packages and stock stay in the panel. You focus on the skin, tracking stays in the system.

One panelInstagram · WhatsApp · Web
7/24First reply via chatbot
Payment termsPackage payments & receipt records
Quick answer

Which CRM software should be used for Skin care centers? ÖzgürKod is a CRM for Skin care centers businesses: Skin analysis appointments, treatment packages and remaining sessions, product sales and Instagram comment traffic in one panel. Setup takes minutes; try it free for 7 days.

Message center
Inbox
Sound familiar?

You can't check your phone with gloves on

Every message that arrives during a treatment waits — and the person behind a waiting message rarely does.

DMs pile up during treatments

One skin treatment takes an hour; price questions that come in meanwhile wait until evening. When comments and DMs pouring in under a before-and-after post get a late reply, the opportunity has gone cold at the moment of highest interest.

The “I had two sessions left” debate

Treatment packages are kept in a notebook; the remaining sessions in the client's head and the number in the notebook often don't match. What looks like a small dispute leaves a lasting mark on a client relationship built on trust and makes the renewal sale harder.

Last-minute cancellations, empty treatment rooms

When a client doesn't show up or cancels at the last minute, you can't fill the slot. The specialist waits in a prepared room with nothing to do. You don't have a list of clients who would gladly take that time, so the loss is absorbed every time.

Product sales and stock by guesswork

Which client uses which serum, who was recommended a home care product, how many jars of cream are left on the shelf — none of it is recorded. Telling a client who asks for an order that it's "out of stock" costs you both a sale and your reputation.

Price inquiries go untracked

Dozens of people ask about prices during the day; some get an answer, some turn into consultation appointments, some quietly disappear. Since you don't know which channel actually brings in clients, your ad budget is spent blindly.

Campaign periods managed by hand

For summer opening and seasonal campaigns, announcements are sent one by one; there's no way to track who was messaged and who replied. A message sent twice to the same person looks careless, while one never sent is a missed opportunity.

For Skin care centers

What does ÖzgürKod do for skin care centers?

It takes over everything your hands in the treatment room can't do: replies, appointments, packages, stock and campaign tracking.

A care journey from the first DM to a loyal client

  • Collect your Instagram DMs and comments, WhatsApp and web form in one inbox; comment automation sends the reply you define to comments asking about prices
  • While you're in a treatment, the chatbot answers with the price list, address and available times; it shares the skin analysis appointment link and hands the conversation over to you
  • Define treatment packages in the catalog; as each session is logged, the remaining sessions become clear on the client card, so "how many sessions do I have left" is answered in a second
  • Manage products in a categorized catalog with stock tracking; a low stock alert lets you know before the serum runs out, and the products a client uses stay on their card
  • Manage skin analysis and session appointments with the online booking page and Google Calendar sync; announce a cancelled slot to the right segment with a template
  • Send seasonal campaigns with segment targeting — skin type tag, last contact date, source; duplicate prevention stops double messages to the same client
Client & package tracking — ÖzgürKod CRM
1
First contact

The client asks about a price or leaves a comment on Instagram; the message turns into a card with a source tag, and the chatbot sends the first reply while you're busy.

2
Skin analysis appointment

An available time is picked on the online booking page; the appointment is synced to the specialist's calendar with Google Calendar.

3
Analysis & record

A client card is opened; the skin type tag, treatment recommendation notes and contact preference are recorded, and the conversation history is linked to the card.

4
Package sale

The recommended treatment package is selected from the catalog; the number of sessions and the payment plan are defined on the card, and installment payments are tracked for due dates.

5
Session period

Each session is logged on the card and the remaining sessions become clear; after-care recommendations are sent with a quick reply template in one click.

6
Products & home care

The products used are tracked on the card; an order for a product that ran out is recorded from the catalog, and a low stock alert keeps the shelf from going empty.

7
Retention & loyalty

Clients who finished their package or haven't come in for a while show up in the last contact filter; the seasonal campaign goes to the right segment as a campaign.

WhatsApp and Instagram

Not from a personal phone, but from the business line

Don't let Client messages get lost on employees' phones; the line belongs to the business, the history belongs to the CRM.

In minutes with a QR code, or with the official WhatsApp Cloud API. You can keep using the WhatsApp Business app on your phone and connect the same number to the CRM at the same time (coexistence).

The chatbot answers common questions and collects client information; a member of your team takes over the conversation whenever you want.

Send an announcement or reminder to the client group you choose with a Meta-approved template; see how many people it reached and how many read it.

Auto-reply to a “price?” comment on your post and send the details by DM; the person who commented also lands in the inbox.

Connect with a QR codeScan it with WhatsApp on your phone; no template needed.
Official Cloud APIMessages arrive even when the phone is off; approved templates and reply buttons.
Alongside the appYour WhatsApp Business app keeps working, and conversations also land in the CRM.
Hello, are you open on weekends?23:14
Hello! We're open Saturday 10:00–17:00. How can I help you?23:14
I also have a specific question23:15
A team member took over the conversation
SA
selin.awhat's the price?2 min
İŞ
your businessHi Selin, we've sent the details by DM 🙂auto-reply · now
AI

Don't track everything yourself; let it tell you what matters

It reads messages, surfaces who is waiting for a reply and what's at risk, and starts your day with a summary.

Know who to get back to first

  • Message analysis: urgency, satisfaction, buying intent and risk; complaints and urgent requests are separated.
  • Awaiting reply: unanswered conversations and messages requesting an appointment in one list.
  • Today's tasks: a short morning summary showing who you need to follow up with that day.
  • Ask a question: type questions like “How many new client came in this month?” and get answers from your data.

AI features run on accounts with AI analysis turned on; when it's off, messages, appointments and follow-ups run on rules.

No separate tools to set up

Messages, appointment, payment collection and your team — in one account

When a client writes, their history, open quote and balance are on the same card. You don't need to make your team install a second app.

Try free for 7 days

Client cardMessages, appointments, quotes, payments and notes on one card; even if the team member changes, the history stays with the business.

Team and permissionsAssign records to team members; if you want, each person sees only their own clients.

Track it from ad to customerLeads from Meta ad forms land in the record together with their source.

Full power on your phoneThe panel is mobile-friendly; reply to a message, reschedule an appointment, add a note from your phone.

Channels and connections

Wherever your Client write from

Messages from every channel land in the same inbox; the conversation is assigned to one of your team members and merges into the client card.

  • WhatsAppCloud API or QR
  • InstagramDMs and comments
  • MessengerYour Facebook page
  • TelegramYour Telegram bot
  • TikTokDM
  • Web chatThe widget on your site
  • Meta ad formsWith the ad source

Connect Telegram with your own bot token, Instagram and Messenger with your Meta account, and WhatsApp with a QR code or via the Cloud API. Unified inbox →

Web form Google Calendar iCloud Calendar
Selection guide

What should you look for when choosing a CRM for Skin care centers?

Before you decide, evaluate your candidates against these 5 criteria.

5 criteria

  1. A module ready for your industry. Instead of adapting a generic CRM for months Skin care centers choose a system that is ready on day one for your workflow (record fields, tags, reminder templates).
  2. WhatsApp and Instagram integration. In Turkey client most communication comes through WhatsApp and Instagram; a CRM that does not offer a unified inbox through the official API leaves half the work outside.
  3. Automatic reminders and follow-up. Appointment, payment and repeat reminders should live in the system, not in memory; every missed reminder is lost revenue.
  4. Turkish-language support and TL pricing. Dollar-based foreign tools carry exchange rate risk and an English-only support barrier; TL pricing and Turkish-language setup support make total cost predictable.
  5. Free trial and cancellation without commitment. Try it with your own data before you decide: choose a solution that requires no credit card, offers at least a 7-day free trial and can be canceled whenever you want.

Skin care centers program, software or CRM?

Most business owners search for the solution they need as “Skin care centers program,” “Skin care centers software,” “Skin care centers appointment software” or “Skin care centers customer management software.” “CRM” is the international name for this solution, and the need is the same: keep client information in one place, never miss a request, and bring order to your work.

As a Skin care centers automation, ÖzgürKod gathers client messages from WhatsApp, Instagram and the web in one panel and handles appointment and payment collection tracking on the same screen. We also cover industry-independent selection criteria in our CRM software selection guide.

Skin care centers softwareSkin care centers softwarecustomer management softwareappointment softwareSkin care centers otomasyonu
Comparison

Method comparison for Skin care centers

Notebook/Excel, a general-purpose CRM and ÖzgürKod side by side.

CriteriaNotebook / ExcelGeneral (foreign) CRMÖzgürKod
Mesajlar Scattered across phones Mostly an extra module or extra fee WhatsApp, Instagram and web in one inbox
Reminders and follow-up Left to memory Needs setup and integration Follow-up date, notification and appointment reminders ready
Client history Between notebook, phone and email Yes, with generic fields On one card: messages, appointment, payments, notes
Teamwork It’s unclear who is handling what Extra cost per user Assignment, tasks and record-based permissions
Language and pricing — Usually $ pricing, English support TL pricing, local support in Turkish
Starter Invisible cost in time Long setup, exchange rate risk 7-day free trial
Skin care centers for

Starts at 2.500 ₺ / month

7-day free trial · No setup fee · Upgrade your plan any time

A no-show appointment isn’t an empty hour — it’s an hour you’ve already paid for.

If you charge ₺1,000 per service: the monthly cost of your subscription equals 3 appointments.

FAQ

Frequently asked questions

Have another question? Write to us and we’ll look at your workflow together.

What is a CRM for in a skin care center?

It brings everything outside the treatment room together in one panel: price inquiries from Instagram and WhatsApp, skin analysis appointments, remaining sessions on treatment packages, product sales and stock, and campaign sends. Each client's card holds their skin type tag, the packages they bought, the products they use and their full conversation history in one place. During treatments, when you can't look at your phone, the chatbot sends the first reply; when you sit down in the evening, you find an organized inbox instead of a scattered DM list.

Can Instagram comments be answered automatically?

Yes, this is a real feature: comment automation replies to comments under your Instagram and Facebook posts with the response you define, such as "we're messaging you in DM" on a comment asking about prices. On the DM side, the chatbot you build with a visual flow gives the first reply 24/7 and hands the conversation over to you. Let's also state the limit: ÖzgürKod does not publish posts — the content calendar module lets you plan your posts from draft to approval, but publishing is up to you.

How do I track the remaining sessions in care packages?

You define packages in the catalog: 6-session skin renewal, 4-session acne care, and so on. A sold package is linked to the client's card; as each completed session is logged, the remaining count updates automatically. When a client writes "how many sessions do I have left," the answer sits right next to the conversation on the card — no checking the notebook, no calling the specialist. On the payment side there are split and installment records, deferred payment tracking and AI receipt detection; a segment is ready for a renewal offer when the package ends.

Can you also sell products and track stock?

Yes. You define products in a categorized catalog and keep stock movements in the system; a low-stock alert warns you before the shelf runs empty. Since which client used which serum is kept on their card, you can reply to a "I'm out of my product" message with stock information in seconds. Orders from WhatsApp, the phone or your website are recorded; fulfillment and payment status are tracked separately. Supplier records and price lists are in the same module too. Online payments are not collected; payments are recorded and tracked.

Are appointment reminders sent to clients automatically?

No; the system does not send scheduled messages on its own, let's be honest about that. Here is how it works: tomorrow's appointments are listed on the dashboard, and you send the reminder in one click with a Meta-approved WhatsApp template. When a cancellation comes in, you announce the freed time slot with a campaign to the client segment that might want that time; the duplicate guard prevents sending the same person two messages. Sending is always with your approval — you decide when and which message each client receives.

How is privacy protected in client records and skin analysis data?

Skin photos and care history are personal data, and clients are rightly sensitive about who holds them. In ÖzgürKod, conversations and records sit not on specialists' personal phones but in the center's access-controlled panel. With role-based permissions, each specialist sees only their own clients' records; who accessed what is logged. When a specialist leaves, the client list and conversation history do not go with them — the portfolio built over years of work stays with the center.

Skin care centers software and CRM the same thing? Which one is ÖzgürKod?

In practice they describe the same need. Businesses usually search for "Skin care centers software", "Skin care centers software", "Skin care centers appointment software“ or “customer management software”; “CRM” is this solution is the international name. ÖzgürKod delivers all of these names on one platform: client communication, appointments, quotes and orders, payment collection and reporting are all in one place. So whatever term you search with, the solution you reach is the same; you don’t need to set up separate software.

You take care of the skin, we take care of the follow-up

7-day free trial, no credit card required. Connect Instagram and WhatsApp on day one; define your packages in the catalog and keep remaining sessions clear.